Scroll Down To Learn More About Our Work Process
At ROUX, we bridge the gap between K-pop and the world’s most visionary directors.
Our mission is to introduce globally renowned filmmakers to the Korean market,
bringing fresh creative perspectives that push the boundaries of K-pop visuals.
At ROUX, we bridge the gap between K-pop and the world’s most visionary directors.
Our mission is to introduce globally renowned filmmakers to the Korean market,
bringing fresh creative perspectives that push the boundaries of K-pop visuals.
At ROUX, we bridge the gap between K-pop and the world’s most visionary directors.
Our mission is to introduce globally renowned filmmakers to the Korean market,
bringing fresh creative perspectives that push the boundaries of K-pop visuals.
Our Process
Our Process
* After receiving the brief, ROUX curates a list of internationally acclaimed directors who align with the project’s creative goals.
* Each director crafts a unique treatment, presenting their artistic interpretation of the song.
* The label selects the final director and treatment, setting the foundation for an innovative visual journey.
* After receiving the brief, ROUX curates a list of internationally acclaimed directors who align with the project’s creative goals.
* Each director crafts a unique treatment, presenting their artistic interpretation of the song.
* The label selects the final director and treatment, setting the foundation for an innovative visual journey.
* After receiving the brief, ROUX curates a list of internationally acclaimed directors who align with the project’s creative goals.
* Each director crafts a unique treatment, presenting their artistic interpretation of the song.
* The label selects the final director and treatment, setting the foundation for an innovative visual journey.
Every project starts with a deep understanding of the artist’s vision.
Every project starts with a deep understanding of the artist’s vision.
Every project starts with a deep understanding of the artist’s vision.


STEP 1 Brief & Director Selection
Brief & Director Selection
Brief & Director Selection
Brief & Director Selection
* Our team has the experience, network, and logistical expertise to execute high-quality productions worldwide.
* From location scouting to crew hiring, we ensure a seamless production experience,
maintaining the same level of excellence as our Korea-based projects
* Our team has the experience, network, and logistical expertise to execute high-quality productions worldwide.
* From location scouting to crew hiring, we ensure a seamless production experience,
maintaining the same level of excellence as our Korea-based projects
* Our team has the experience, network, and logistical expertise to execute high-quality productions worldwide.
* From location scouting to crew hiring, we ensure a seamless production experience, maintaining the same level of excellence as our Korea-based projects
Production & Global Collaboration
Production & Global Collaboration
Production & Global Collaboration



STEP 2 Production & Global Collaboration
Whether the project takes place in Korea or internationally,
ROUX provides full-scale production services across
North America, Europe, China, Japan, Thailand, Mexico, and beyond.
Whether the project takes place in Korea or internationally,
ROUX provides full-scale production services across
North America, Europe, China, Japan, Thailand, Mexico, and beyond.
Whether the project takes place in Korea or internationally, ROUX provides full-scale production services across North America, Europe, China, Japan, Thailand, Mexico, and beyond.
* Editing, VFX, color grading, and mastering are executed with precision by the best global teams.
* Every detail is fine-tuned to elevate the visual impact and bring the creative vision to life.
* Editing, VFX, color grading, and mastering are executed with precision by the best global teams.
* Every detail is fine-tuned to elevate the visual impact and bring the creative vision to life.
* Editing, VFX, color grading, and mastering are executed with precision by the best global teams.
* Every detail is fine-tuned to elevate the visual impact and bring the creative vision to life.
Post-Production:
Refining the Narrative
Post-Production:
Refining the Narrative
Post-Production:
Refining the Narrative


STEP 3 Post-Production: Refining the Narrative
Once filming wraps, the final magic happens in post-production.
Once filming wraps, the final magic happens in post-production.
Once filming wraps, the final magic happens in post-production.


Delivery: A New Standard
for K-Pop Visuals
Delivery: A New Standard
for K-Pop Visuals
Delivery: A New Standard
for K-Pop Visuals


STEP 4 Delivery: A New Standard for K-Pop Visuals
As K-pop continues to grow as a global phenomenon,
we believe in the power of diverse creative perspectives.
By working with internationally renowned directors and fostering
collaboration with Korean creatives, we aim to offer fresh,
distinctive visuals that feel both authentic and globally relevant.
At ROUX, we are committed to supporting artists and labels
in creating content that resonates with audiences worldwide.
As K-pop continues to grow as a global phenomenon,
we believe in the power of diverse creative perspectives.
By working with internationally renowned directors and fostering
collaboration with Korean creatives, we aim to offer fresh,
distinctive visuals that feel both authentic and globally relevant.
At ROUX, we are committed to supporting artists and labels
in creating content that resonates with audiences worldwide.
As K-pop continues to grow as a global phenomenon, we believe in the power of diverse creative perspectives. By working with internationally renowned directors and fostering collaboration with Korean creatives, we aim to offer fresh, distinctive visuals that feel both authentic and globally relevant.
At ROUX, we are committed to supporting artists and labels in creating content that resonates with audiences worldwide.
ALL CONTENTS © ROUX AND OUR CLIENTS. ALL RIGHTS RESERVED.
ALL CONTENTS © ROUX AND OUR CLIENTS. ALL RIGHTS RESERVED.